How can you make use of included watermarks on photos to create sales?

Many of you know the main need for visible watermarks in your photos.  Having them discourages image thieves, promote the copyright of the product/image, and (for the purpose of this article) can offer you a free form of advertising.

Upload some of the product pictures to popular and/or free image hosting and photo sharing sites , taking care that your visible watermark is included.

Why?  Google and Search engines trawl these sorts of site for use with their Image Search option.  When your product’s picture is relevant to the search, it possibly might appear as a result, and since the watermark is attached you have given yourself some advertising at no cost. This method might be a little manual, but can also yield nice results.

I recommend Photobucket.com.

Name the picture identical to your product before you upload it onto the site (since this will be part of the URL , thus increasing SEO value).  When you have uploaded the photo, you further label them online by using such options “Name”, “Tags”, and “Description”.  Filling these fields in makes your photo even more likely to be properly indexed and searched for.

Quick advice

Name = Use the product name or a strong keyword

Tags = Use relevant/ targeted keywords

Description =  Something about the product or something about you

Upload your products to social shopping websites , making sure that your visible watermark is attached.

Why?  Sites like these not only give more online exposure to your products themselves, but are traffic magnets and are often free to use and add to (think facebook meets google shopping).   If you have a watermark included with your pictures, you can advertise not only the product for sale, but also yourself as a source.  You might find some websites are a bit more manual to upload to than others, but most are a breeze to make use of.

An excellent example of this(and my favorite) is kaboodle.com.  If you are not taking advantage of sites like this one, you are really missing many potential sales.

Post to websites like eBay , making sure that your visible watermark is included.

Why?  Looking around eBay, you will see many of the auctions for identical items also use exactly the same photo. If you have a different looking photo for the same product, especially if it looks better and has your watermark on it, buyers are likely to not only notice your product, but your watermark and thus you as a seller at the same time.

eBay (which we all know) is not free, however, there is nothing stopping you from giving it a go on a site like ecrater.com that incidentally is free to advertise on.  Also worth noting is the fact that these types of sites are also used by search engines for their image searches results as well, so having your watermark if you are trying to make sales anyways makes perfect sense for even more online presence.

Here are some ideas as to which kinds of watermarks are good to use, and the ways they can help with your marketing

Your name/company. Using a name that’s catchy or easy makes people likely to search for you online. Example, Mobiles From Morpheus, or MobTech Torches

Email Address. Providing your email address in a watermark means that if somebody wants to ask questions about buying, or the product, they easily can (can be risky though).

Website Address. Just like an email address, it will make it easier for people to find you. Also encourages people to visit your site, and possibly buy different products.

Logo. Logos are good to create a branded feel for your phones.

Gregory Mulford lives and works in Shenzhen, China, and has a deep interest in all things electronic.

Quad-Band-Phones offers personalized watermarks for your own product photos at a very low price. See it for yourself.
QBP

Article Source:http://www.articlesbase.com/ecommerce-articles/watermarked-photo-and-marketing-1770380.html